EZ Fast Tech proudly presents itself as Smile Asia Singapore's long-standing technology partner, partnering in numerous online media and fundraising campaigns. One of the standout projects is Website selling products for Mother's Day. – an annual campaign to raise funds for charitable surgeries.
Introducing partners
Smile Asia It is a non-profit organization that was formerly part of the network. Operation Smile global, has performed over 85,000 cleft palate surgeries in more than 20 countries.
Tại khu vực Đông Nam Á, Smile Asia Singapore đóng vai trò trung tâm trong việc gây quỹ và kết nối các nguồn lực để tài trợ cho hàng nghìn ca phẫu thuật miễn phí mỗi năm.
Context and Challenges of the Smile Asia project
Campaign Mother's Day Fundraising This is a key annual event of Smile Asia Singapore, where the community can enjoy These cakes are both delicious and meaningful. Produced by 5-star chefs to directly donate to cleft palate surgery programs.
However, the campaign has very short deployment time, which usually only lasts for a few weeks before Mother's Day, but attracts a huge volume of orders and transactions occur simultaneously during peak times..
Therefore, an e-commerce website needs more than just a website. rapid deployment, but it must also be ensured Stable performance, fast loading speed, and high load capacity. To ensure uninterrupted fundraising activities.
Besides:
- The interface needs to be just right. Warm, evoking feelings of love., fit Professional and easy to use. For supporters of all ages.
- The management system must be flexible so that the Operation Smile team can proactively update products, images, and campaign information.
Solutions from EZ Fast Tech
EZ Fast Tech partnered with Smile Asia Singapore from the initial ideation and interface design to technical implementation and website maintenance support throughout the campaign.
1. Emotionally designed interface, embodying a spirit of sharing.
- color tone changes annually It was chosen to express warmth and maternal love.
- Real images of surgical procedures and children's smiles are subtly integrated, helping to create a realistic effect. trust and emotional connection with supporters.
- The purchasing and donation process has been streamlined, taking only a few minutes. 3 steps, helping users complete transactions quickly.
2. Develop high-capacity sales, payment, and infrastructure systems.
- Integrates popular payment gateways in Singapore.
- Apply server architecture optimized for performance, It supports load balancing and automatically scales up when traffic spikes.
- Perform load testing before the campaign to ensure The online store operates stably even when thousands of people access and place orders simultaneously..
- The user-friendly management system allows the Smile Asia team to easily update products, manage orders, and report campaign revenue.
- Automatically send thank-you emails and donation confirmation notifications after payment.
3. Optimize performance and security.
- Using dedicated servers helps websites load in under 2 seconds, even during peak hours.
- Install SSL certificates and a security firewall to protect user information and payment data.
- Apply basic SEO techniques to make your website more likely to appear in search results when users search for your campaign.
Results achieved
The campaign's sales website was completed in just a few minutes. 15 working days, released just in time for Mother's Day.
- During the first week, the website It attracted over 25,000 visits and hundreds of donation orders..
- Operating system The service remained stable and uninterrupted even though traffic increased fivefold compared to expectations..
- The campaign has This contributes to directly funding numerous cleft lip and palate surgeries in Southeast Asia., bringing new smiles to dozens of children.
- The website is being flexibly reused by Smile Asia Singapore for subsequent fundraising seasons, helping Save over 60% on annual website development costs..
Conclusion
The collaboration between EZ Fast Tech and Smile Asia Singapore This is proof that technology can be used to Promoting human values and connecting the global community..
With its expertise in web design, performance optimization, and commitment to a philanthropic mission, EZ Fast Tech will continue to support Operation Smile in its upcoming campaigns – aiming for the goal of achieving this goal. We bring thousands of new smiles every year, not just in Singapore, but all over the world..
Are you looking for a creative, user-friendly website? Contact us!
- Website: https://ezfasttech.com
- Hotline: 0768945786
- E-mail: [email protected]
- Facebook: https://www.facebook.com/ezfasttech
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